buzzAR is the new augmented reality (AR) venture by AR pioneer Jeroen Mol. buzzAR creates a mobile augmented reality experience based on image recognition. CTO Jeroen Moll sent a wave of awe through the predominantly professional New Media audience during his key notes at PICNIC 2007 and 2008, and his presentations at the GDC San Francisco in 2009 and 2010. He is man on a mission spreading the word of AR. Now he is introducing buzzAR.
Objectives: Augmented Reality is an emerging technology and it's market potential is enormous. The combination of physical objects and information or content create a high value proposition for (advertising) companies. We focus on companies that want to launch their own branded AR campaign through buzzAR.
Vancouver Interactive Digital Week
Publishers, distributors and content aggregators from around the world gather to take part in hundreds of meetings
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